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Web design and development news plus digital marketing tips to help you continue doing more with your website.

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Website Launch: Wana Brands Foundation

Website Launch: Wana Brands Foundation

Wana Brands Foundation is committed to promoting well-being, advancing equity, and building sustainable communities through a wide range of impactful initiatives. Since 2021, the Foundation has collaborated with over 150 partner organizations and contributed more than $6 million to drive meaningful, lasting change in communities worldwide. The Foundation began its journey with a simple, effective […]

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Tooltip

The Role of Microcopy on a Website and How to Use It Effectively

In today’s modern age, where attention spans are fleeting and competition is fierce, website elements need to work hard to engage, inform, and convert visitors. Among these elements, microcopy is one of the most powerful yet often overlooked. This tiny text – phrases, labels, instructions, and calls to action – is critical in guiding users […]

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Custom Web Design

5 Web Design Trends to Maximize Your Website’s Potential

Staying updated with the latest web design trends is crucial for maintaining a competitive edge. A well-designed website attracts visitors and enhances user experience, engagement, and conversions. Here, we explore five web design trends to maximize your website’s potential in 2024 and beyond. 1. Dark Mode and Low-Light User Interfaces Trend Overview: Dark mode has surged […]

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Website Redesign

5 Indicators It’s Time To Rebuild Your Website

A well-maintained, up-to-date website can be a valuable tool for many years to come. But every website will eventually reach a point when it needs to be rethought, redesigned, and rebuilt. Here are five indicators that it may be time for an overhaul.   Your Branding Has Changed Have you gone through a rebrand or […]

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WordPress Page Editor

The Benefits of a Custom WordPress Theme
Over an Off-the-Shelf Theme or Visual Builder

When building a WordPress website, one of the most important decisions you’ll make is what kind of theme to use. With WordPress, there is a wide variety of options available that offer varying benefits based on your budget and your website needs. In this post, we’ll explain the differences between pre-made themes, visual builders, and […]

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Neumorphic Web Design

Web Design Trends To Watch In 2023

We talk a lot about the behind-the-scenes parts of your website: the importance of website maintenance and security updates, how a custom-built site improves performance, and the risks of skimping on website development. But let’s get real. Most business owners and marketers focus on the looks of their website first. First impressions ARE everything. A […]

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Website Search - Not Found

The Risks Of Cheap Website Development

Earlier this year, MoneyTalksNews.com listed 14 purchases you should never skimp on. The list starts with insurance, household tools, and cars (remember the Yugo?). Right behind those on their list was Professional Services—and what they had to say definitely applies to web development: “From financial advisers to auto mechanics, you want to spend extra to […]

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Web Design Trends

8 Trends in Web Design & User Experience For 2021

Life moves pretty fast, and one could argue that trends move even faster. Just like technology, what once was the latest and most attractive style in web design eventually becomes dated and out of touch. We’ve compiled a list of trends we’re watching in 2021 to ensure your website is optimized to create the best […]

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Best Web Development Agency

How to Find the Right Web Development Agency for You

If you’re ready to launch a new website for your business, but aren’t sure where to start, one key consideration is whether to hire a web development agency. While it costs more to have a custom site created, the business outcome can be well worth the investment. But how can you tell which website development […]

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Critical Website Project Questions

Focus Your Web Project with Critical Questions

Investing in your website can be a wonderful opportunity for your business. Much of today’s business takes place online, even outside of the purchase process, so your website and digital footprint deserve attention. Today’s post focuses on the questions to ask before you dive into a website project. A custom website requires resources (time, money, […]

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User Experience

Why You Should Never Underestimate User Experience

Marketing is required to attract new customers and make people aware of your business. But what happens once a customer lands on your website? How much time have you spent evaluating the customer experience after he or she sees your marketing? When you don’t have processes, messaging, and clear next steps in place, your marketing […]

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Website Redesign

Expert Advice for a Powerful Website Revamp

If you’re scaling a successful business, you know that your website is never finished. It should be monitored, maintained, and optimized as your business grows. When updating your website, start by evaluating your brand, your business goals, and your functional needs. You don’t have to have all the answers (in fact – you likely won’t!). […]

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