News

April 8, 2026  |  Digital Marketing

A website is often a business’s most valuable digital asset. It brings together marketing campaigns, social media, search traffic, and paid ads. Still, even good websites can miss easy chances to turn visitors into leads or customers. The good news is you don’t need a full redesign to improve your website’s conversion rates. Often, small […]

March 18, 2026  |  Website Maintenance & Hosting

Small businesses can’t afford to ignore website security. In 2026, cyber threats are more advanced, customers expect more protection, and even small mistakes can cause downtime, lost sales, and damage to your reputation. A secure website not only protects your business but also helps with SEO, conversions, and user experience. This guide will show you […]

March 12, 2026  |  Web Design & Development

This week marks 10 years since we launched the PixelPeople website, which we’ve always considered the official launch of the business. Over the past decade, we’ve had the opportunity to build, maintain, and improve websites for many great organizations, helping them grow their online presence along the way. A lot has changed on the web […]

February 25, 2026  |  Web Design & Development

Marketing teams are under constant pressure to publish more—more pages, more blog posts, more SEO content—while managing campaigns, reporting, and internal priorities. AI tools can help accelerate content creation, but in many cases they introduce a new problem: fragmented workflows. Content gets generated in one interface, copied into WordPress, reformatted, adjusted for structure, and rewritten […]

February 11, 2026  |  Ecommerce Web Development

Selling online has never been more accessible, but the number of choices can feel overwhelming. Between running your own website and joining marketplaces like Amazon, Etsy, or social commerce platforms, it can be tough to know which path sets your business up for the strongest long-term growth. The truth is that both options have advantages, […]

January 30, 2026  |  Digital Marketing

See how a strategically designed and managed Google Ads campaign delivered a 20× return on ad spend for a home services business—dramatically outperforming their previous marketing efforts. The Client A regional home services provider operating in a competitive, seasonally driven market. Demand fluctuates significantly throughout the year, requiring a paid search strategy that balances volume […]

January 16, 2026  |  WordPress Web Design & Development

PixelPeople recently partnered with Boom Ball, a new live sports entertainment brand, to launch their official website ahead of the inaugural 2026 tour. Aimed at families and entertainment seekers, Boom Ball delivers a fast-paced, high-energy experience designed to appeal even to fans who may not typically attend traditional baseball games. With a public launch deadline […]

January 14, 2026  |  Digital Marketing

A new year brings new trends, tools, and questions about what businesses should do next. Digital marketing moves quickly, but the goal stays the same: connect with real people in meaningful and effective ways. As we head into 2026, the landscape is shifting again. Search engines are changing, AI is becoming part of everyday workflow, […]

December 10, 2025  |  Graphic Design

What to Expect in Digital Design: 2026 Web Design Predictions If you are already planning for next year, you are in good company. Web design is changing quickly, and your choices in 2026 will shape how customers see your brand. Whether you want a full redesign or just a site update, knowing the latest trends […]

November 12, 2025  |  Website Maintenance & Hosting

As the year winds down, your website deserves a little attention, too. A year-end audit isn’t just a housekeeping task – it’s an opportunity to ensure your site is performing at its best, ready to handle growth in the year ahead, and protected from potential issues. Neglecting this could lead to slower performance, security vulnerabilities, […]

October 9, 2025  |  Ecommerce Web Development

The holidays are almost upon us, and they bring a wave of shoppers eager to browse, click, and make purchases. But before the rush begins, it’s crucial to ask: is your website ready to handle the surge? From fast load times to seamless checkout flows, every second and every click matters. Here’s a checklist to […]

September 10, 2025  |  Digital Marketing

Your website isn’t just a digital storefront – it’s a goldmine of insights waiting to be discovered. Whether you’re a small business, a growing startup, or an established brand, understanding your website analytics can help you make smarter decisions, create better content, and connect more effectively with your audience. Here’s what your analytics can reveal–and […]