blue banner


Web design and development news plus digital marketing tips to help you continue doing more with your website.

page title border

Understanding and Maximizing Your On-Page SEO

On-page SEO, or on-site SEO, refers to optimizing individual web pages to help them rank higher and earn more relevant traffic in search engines. This involves optimizing both the content and the HTML source code of a page. As we move further into 2024, the landscape of on-page SEO continues to evolve with new trends, […]

Read More
Email Marketing - Open Rate

Welcoming New Customers: Best Practices for Email List Onboarding

An email list is essential for engaging with potential customers and nurturing leads. However, the journey isn’t over once someone subscribes to your email list – it’s just the beginning! How you welcome and onboard new subscribers can significantly impact their perception of your brand and their likelihood of staying engaged. Let’s explore some best […]

Read More
Ecommerce Website Launch

Website Launch: The Mulch Center

The Mulch Center is a leading manufacturer and provider of premium landscaping materials and soil products, with multiple locations throughout the Chicago area. They offer a wide selection of mulches, soils, and aggregates, for both residential and commercial customers. The Mulch Center’s very first ecommerce website was launched by PixelPeople back in 2019, and successfully […]

Read More
Ecommerce Web Development

WooCommerce Trends for 2024

It’s essential for businesses to stay ahead of the curve, especially when running an eCommerce business. The WooCommerce platform, powered by WordPress, is a favorite among online business owners and is constantly evolving to redefine the online shopping experience. In this article, we will delve into the top five WooCommerce trends for 2024 and learn […]

Read More
Social Media Schedule

Social Media Marketing in 2024: Trends & Best Practices

Social media is a must-have for businesses trying to connect with customers online. It’s one of the easiest ways to create targeted ads, build your brand, and create a community of like-minded people. As we dive further into 2024, it’s crucial for marketers to stay ahead of the curve and adapt their strategies to meet […]

Read More
Email Marketing Mass Delivery

Mass Email Delivery in 2024:
Adapting to Revised Guidelines from Google and Yahoo

For the past decade or so, email marketing has been a crucial tool for reaching audiences, building customer relationships, and driving conversions. However, with the rise of spam and unsolicited emails, email service providers continuously refine their algorithms and policies to protect users from unwanted content. Recently we’ve seen substantial changes in the regulations governing […]

Read More
Google Search Console

Google Search Console: A Comprehensive Guide

In the online world, where information is abundant and search engines hold the key, Google Search Console is a crucial tool for website owners, marketing professionals, and SEO enthusiasts. This free platform allows you to analyze, optimize, and enhance your website’s visibility in Google’s search results. Join us as we explore the core of Google […]

Read More
User Experience

UX Design in 2024: A Preview of What Lies Ahead

UX design is a field that is constantly adjusting to technological advancements, user behaviors, and emerging trends. As we enter 2024, many significant trends are positioned to influence the UX design landscape, bringing in fresh perspectives to user interactions and interface experiences.   Engaging Experiences with Extended Reality (XR) The integration of extended reality (virtual […]

Read More
AI-Human connection

How to Balance AI and Human Connections in Social Media Marketing

In the ever-evolving landscape of digital marketing, social media has solidified itself as a key platform for engaging with audiences, promoting products and services, and establishing your brand presence. And with the recent surge of Artificial Intelligence (AI)-based tools, it’s tempting for businesses to turn to AI to streamline their social media marketing efforts. However, […]

Read More
Cyber Monday Ecommerce

Mastering Black Friday and Cyber Monday: A Digital Marketer’s Guide

Black Friday and Cyber Monday are two of the most significant shopping events of the year and both offer digital marketers fantastic opportunities to boost sales. But thriving during this bustling shopping weekend requires planning and preparation. Let’s dive into the steps that digital marketers should take to prepare for these holiday season promotions.   […]

Read More
Google search algorithm

Everything You Need To Know About Google’s August 2023 Core Updates

Anytime Google makes changes to its algorithm, website owners feel anxiety as they wait to see how it will affect their website rankings. In the dynamic world of digital marketing, it’s critical to stay in step with Google’s algorithmic shifts – and the recent August 2023 Core Update was no different.   What is a […]

Read More

WooCommerce Can Do That!

Created in 2011, WooCommerce is an open-source eCommerce plugin that directly integrates with WordPress. It was created to give businesses of any size flexibility and advanced features for online sales and has become one of the most well-known (and used) products in eCommerce. Benefits of WooCommerce WooCommerce is known for being exceptionally powerful and customizable, […]

Read More

Let's Get Started!