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WooCommerce Can Do That!

WordPress Web Design & Development

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WooCommerce

WooCommerce Can Do That!

Created in 2011, WooCommerce is an open-source eCommerce plugin that directly integrates with WordPress. It was created to give businesses of any size flexibility and advanced features for online sales and has become one of the most well-known (and used) products in eCommerce.   Benefits of WooCommerce WooCommerce is known for being exceptionally powerful and […]

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NueMeta Website Launch

Website Launch: NueMeta

NueMeta is an internet-scale, B2B digital process automation (DPA) services company, allowing content providers to distribute music, video and other digital media to online streaming services quickly and easily. Their business has been growing by leaps and bounds, and they decided it was time for a website refresh that reflected their growth and their newest […]

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Website Redesign

5 Indicators It’s Time To Rebuild Your Website

A well-maintained, up-to-date website can be a valuable tool for many years to come. But every website will eventually reach a point when it needs to be rethought, redesigned, and rebuilt. Here are five indicators that it may be time for an overhaul.   Your Branding Has Changed Have you gone through a rebrand or […]

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WordPress Page Editor

The Benefits of a Custom WordPress Theme
Over an Off-the-Shelf Theme or Visual Builder

When building a WordPress website, one of the most important decisions you’ll make is what kind of theme to use. With WordPress, there is a wide variety of options available that offer varying benefits based on your budget and your website needs. In this post, we’ll explain the differences between pre-made themes, visual builders, and […]

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Web Design Trends

Web Design Trends To Watch In 2023

We talk a lot about the behind-the-scenes parts of your website: the importance of website maintenance and security updates, how a custom-built site improves performance, and the risks of skimping on website development. But let’s get real. Most business owners and marketers focus on the looks of their website first. First impressions ARE everything. A […]

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Wordpress Website Performance

How A Custom-Built WordPress Site Improves Your Core Web Vitals

A poor experience on your website can leave a bad taste in a visitor’s mouth. In fact, an in-depth report from Baynard and eMarketer found that 88% of online users wouldn’t return to a website after having a bad user experience. That same report concluded that 35% of sales are left on the table due […]

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Mobile Website Speed

8 Ways to Improve Mobile Performance of Your WordPress Website

When optimizing your WordPress website for download speed, mobile performance is particularly important. Although mobile network speeds now often rival wifi, they’re usually still slower than what’s available to a desktop computer that’s hard-wired to a local network. And users who are on-the-go may be even less patient than desktop users when waiting for pages […]

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Wordpress Website Performance

How To Benefit From Future WordPress Performance Enhancements Today

Back in October of 2021, WordPress announced the formation of a new WordPress Performance Team–including contributors from Google, Yoast, and hundreds of community members–all aimed at increasing the performance (speed) of the WordPress core. Improved website performance can provide a better user experience and increased engagement, while also benefitting SEO and being more economically and […]

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Custom WordPress Theme Development

5 Reasons to Choose a Custom WordPress Theme for Your Business

When you’re building or updating a website for your business, you have a lot of options. From free website builders, to pre-built themes, to custom development, the options are almost infinite. “Cheap and easy” might be a good option for a hobby or personal website, but when it comes to your business, we believe that […]

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Web Design Trends

8 Trends in Web Design & User Experience For 2021

Life moves pretty fast, and one could argue that trends move even faster. Just like technology, what once was the latest and most attractive style in web design eventually becomes dated and out of touch. We’ve compiled a list of trends we’re watching in 2021 to ensure your website is optimized to create the best […]

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Website Security

Website Security Checklist – Is Your Website Secure?

Every day, websites are exposed to hackers, malware, and other security threats. It’s up to website and business owners to ensure their websites are secure in order to assure customers that their information is safe while visiting a website. If it’s been a minute since you did a website security health check, use this checklist […]

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wordpress themes

Custom WordPress Themes vs Pre-Built, Which Is Right For Your Business?

Times, they are a-changin’. After a whirlwind year, it seems like we’re finally starting to see a light at the end of the tunnel. Businesses are getting back to business, and here at PixelPeople we’re staying busy with requests for one of our core offerings: custom WordPress themes. If your business has changed in the […]

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Website Maintenance

Resolve To Maintain Your Website In 2021

Website maintenance is often an overlooked part of website ownership — especially for small businesses with a tight IT budget. But failing to maintain your site on a regular basis can lead to potentially serious problems for your business. If you’ve been lax about website maintenance, resolve to make 2021 the year you start keeping […]

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Website Chatbot

Is Your Chatbot Helping – Or Frustrating – Your Customers?

Back in 2016, Gartner predicted that by 2020 people would be having more conversations with bots than with their spouses (yikes!). Whether that’s come to pass or not, the fact is that we are engaging with conversational artificial intelligence (AI) on a daily basis with our virtual assistants like Google, Siri, and Alexa. We ask them […]

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Responsive Website Design

2020 Best Practices For Responsive Mobile Website Design

2015 was the first time that mobile search exceeded desktop searches. Since then, we’ve watched the continued rise in smartphone ownership and mobile search. Whereas previously it might have been enough to have a website that’s simply accessible across all devices; now it’s a priority to create a website that’s truly mobile-first, performing well and […]

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LaSalle St Website Design

Launch: LaSalle St. Securities Rebrand & Website

LaSalle St. Securities provides a suite of financial planning, investment advisory, and insurance services to a network of more than 200 independent reps and advisors throughout the country. They have been a well-respected name in their industry since 1974. LaSalle St.’s business had grown significantly since their last website update, more than six years prior. […]

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Website Audit

Improve Website Performance & Conversions With A Site Audit

In our last post, we took a look at how analytics can provide information about site performance. However, knowing what is happening becomes even more valuable when you gain insight as to why it is happening. For example, analytics may show a high bounce rate, and an audit may reveal the problem is due to […]

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Google Analytics Experts

Why Are Website Audits and Analytics Important to Your Site’s Success?

There seems to be a misconception among businesses when it comes to websites – something along the lines of “if you build it, they will come.” While it’s true that online presence is a necessary way to generate exposure and inbound traffic, some businesses are shocked and disappointed when a new website doesn’t produce immediate […]

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Website Redesign for Utopia Solutions

Website Launch: Utopia Solutions

Utopia Solutions specializes in software test automation, performance testing, and software test outsourcing for companies across North America and Europe. Utopia had an existing website that performed well for them, but which no longer reflected their growth and their current branding. PixelPeople helped bring their site up-to-date with a front-end redesign that left their back-end […]

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2020 Ecommerce Trends

2020 Ecommerce Trends Designed To Boost Sales

Whether you have a full WooCommerce retail store, or use a simple plugin to sell SaaS packages on your WordPress site, take note of these ecommerce trends we’re seeing for the coming year. Implementing some of these on your website can improve your customers’ experience and ultimately boost sales.   Subscription-Based Models Vs. One-Off Purchases […]

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WordPress Page Builders

WordPress Page Builders – What to Know Before You Choose

Visual page builders like Elementor, Beaver Builder, Divi, Thrive and WPBakery have exploded in popularity over the past couple of years. Their drag-and-drop simplicity makes it easy for website owners and developers alike to create modern, sophisticated layouts without the need to learn any code. But there are some drawbacks to using page builders that […]

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Best Web Development Agency

How to Find the Right Web Development Agency for You

If you’re ready to launch a new website for your business, but aren’t sure where to start, one key consideration is whether to hire a web development agency. While it costs more to have a custom site created, the business outcome can be well worth the investment. But how can you tell which website development […]

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Critical Website Project Questions

Focus Your Web Project with Critical Questions

Investing in your website can be a wonderful opportunity for your business. Much of today’s business takes place online, even outside of the purchase process, so your website and digital footprint deserve attention. Today’s post focuses on the questions to ask before you dive into a website project. A custom website requires resources (time, money, […]

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Ecommerce Website Development by PixelPeople

Website Launch: The Mulch Center

The Mulch Center is a leading manufacturer and provider of premium landscaping materials and soil products, with several locations throughout the Chicago area. They offer a large selection of mulch, soils, and aggregates, for both residential and commercial customers. Despite their offline success, the client previously had no way for customers to request quotes or order […]

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WordPress 5.0 and the Gutenberg Editor

A Major WordPress Update Is Coming – Is Your Website Ready?

December 6th is the latest targeted rollout date for WordPress 5.0, which includes the all-new Gutenberg editor. Gutenberg will provide radically new and different ways for WordPress website owners to edit and layout their page content–but it may create challenges for WordPress themes and plugins that are not ready for this major overhaul.   What is […]

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