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Search Engine Marketing (SEM)

Web design and development news plus digital marketing tips to help you continue doing more with your website.

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Google Search Console

Google Search Console: A Comprehensive Guide

In the online world, where information is abundant and search engines hold the key, Google Search Console is a crucial tool for website owners, marketing professionals, and SEO enthusiasts. This free platform allows you to analyze, optimize, and enhance your website’s visibility in Google’s search results. Join us as we explore the core of Google […]

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SEO - Paid vs Organic Traffic

Organic vs. Paid Marketing: Why Use Both In Your 2022 Marketing Plan

Employing the right methods to target, reach, engage, and convert audiences is paramount to your business growth. With the myriad of online platforms consumers use nowadays, it can be challenging to determine where, when, and how to use the many digital marketing tools available at your fingertips. And with all digital marketing strategies ultimately falling […]

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Optimize for Voice Search

How To Optimize Content For Voice Search

Over the past decade, voice search has exploded onto the digital space, and its impact is only growing. Including voice search optimization in our existing SEO strategies has become a necessity, rather than an option. Voice recognition is constantly improving and nearing 100% accuracy, and people are now comfortable asking questions and making demands of […]

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SEO Agency PixelPeople

10 Quick and Valuable Tips for Better SEO

Optimizing your website’s SEO is powerful for many reasons. Any business can influence its organic (unpaid) search engine visibility based on audience searches and website content. While SEO may feel complex, you should not ignore it as part of your marketing strategy. With marketing, you put a message out that hopefully reaches your target audience–but […]

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Digital Marketing Consultant

3 Ways A Marketing Consultant Can Improve Your Results

You know the importance of marketing to grow your business. Whether it’s word of mouth, digital, social, or broadcast, you need to get the word out about what you offer. Marketing is especially difficult because there’s always more to learn, try, and do. How do you know what’s working or isn’t? Is your money well […]

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Google Partner - Google Apps For Work

Your Partner for All-Things-Google

PixelPeople strives to be the only resource you need for design, development, and marketing needs of all kinds. But let’s face it–we all have to know our strengths, and where to draw the line. We can help you be found in online searches, but we’re not going to build our own search engine. We can […]

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SEO Google Ranking

Google Ranking Factors
That May Surprise You

Google has always kept the details of its ranking algorithms under wraps, causing website owners and SEO gurus to speculate a bit about what to prioritize for optimal SEO results–and the algorithms change over time, to stay relevant, adding to the mystery. There are some obvious SEO steps that pay dividends when you want to […]

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PixelPeople Web Design, Branding, and Digital Marketing Services

Introducing PixelPeople – A New Digital Agency

PixelPeople, a new digital agency in Naperville, Illinois, launched this month, to serve fast-growing businesses and new startups throughout the Chicago area and across the country. The agency specializes in web design and development, helping new brands to establish a professional online presence. PixelPeople was founded by Steve Lovisa, who brings to the business his […]

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