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website optimization (Tag)

Website development, ecommerce, digital marketing, and optimization insights designed to help your organization continue doing more with its website.

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Website Search

Your Website Isn’t Broken – Visitors Just Can’t Find What They Need

Many businesses assume declining conversions, high bounce rates, or low engagement are signs that their website needs a complete redesign. In reality, the issue is often much simpler. Your website may be functioning perfectly. The real problem is that visitors can’t easily find what they’re looking for. When users struggle to navigate your site, locate […]

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Mobile Website Speed

8 Ways to Improve Mobile Performance of Your WordPress Website

When optimizing your WordPress website for download speed, mobile performance is particularly important. Although mobile network speeds now often rival wifi, they’re usually still slower than what’s available to a desktop computer that’s hard-wired to a local network. And users who are on-the-go may be even less patient than desktop users when waiting for pages […]

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Website Audit

Improve Website Performance & Conversions With A Site Audit

In our last post, we took a look at how analytics can provide information about site performance. However, knowing what is happening becomes even more valuable when you gain insight as to why it is happening. For example, analytics may show a high bounce rate, and an audit may reveal the problem is due to […]

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