May 26, 2021 | Digital Marketing
Today’s post is brought to you by Natalie Swan, Founder of the Client Attraction Plan of Action. Natalie is one of PixelPeople’s regular partners, and we stand behind her proven methods. We are providing this information purely as a resource for our clients; there are no affiliate fees involved. One of the biggest complaints small […]
Read MoreDecember 12, 2018 | Social Media Marketing (SMM)
When using social media for your business, start with prioritization. You can’t be everywhere at once and create quality content for every platform (especially if you’re just starting!). If you know your customer demographic, explore what social media platform is right for your business. Below we’ve outlined a few of the largest, most used social […]
Read MoreSeptember 6, 2018 | Web Design & Development
Who’s leading the strategy, creative direction, and technical execution of your company’s marketing efforts? If you’re the owner of a small- to medium-sized startup business, odds are, it’s you. But have you stopped to consider your qualifications for the job? And are you honestly devoting as much time as you should to this crucial aspect […]
Read MoreJuly 25, 2018 | Digital Marketing
When establishing a new company, there are several steps you should take as part of the process. One of the most important pieces of building your business is creating a brand that connects with your customers. This requires considerable time, planning, and resources, so it’s important to know that what you build can be protected. […]
Read MoreApril 18, 2018 | Digital Marketing
Pixel People has years of web development, design, and brand management experience, but our company is relatively new. We know what it’s like when you’re starting to build something meaningful to you. Today’s post differs from usual content on website effectiveness and brand marketing. We want to focus on resources for small businesses knowing that […]
Read MoreMarch 12, 2018 | Brand Development & Logo Design
Startup entrepreneurs often think that brand marketing is only for the big players in the industry. After all, when the word “brand” appears, it’s the common household names that first come to mind. But building your brand is important for small businesses, too, especially if you want to grow to become one of those household […]
Read MoreDecember 19, 2016 | Digital Marketing
Email marketing is still a popular and effective way to reach your customers, but strategies do change over time. Here are three important trends to consider, when creating your campaigns for the coming year. Keep it Simple There’s no need to include multiple messages in one email. If you keep each email targeted to one […]
Read MoreOctober 17, 2016 | Digital Marketing
Many businesses looking to hire an agency for the first time will quickly learn that there’s a wide spectrum of services–and associated costs–to choose from. But many haven’t given much thought to how much they should be spending on marketing. It’s common for a new client to come at the topic with an idea of […]
Read MoreMarch 12, 2016 | Web Design & Development
PixelPeople, a new digital agency in Naperville, Illinois, launched this month, to serve fast-growing businesses and new startups throughout the Chicago area and across the country. The agency specializes in web design and development, helping new brands to establish a professional online presence. PixelPeople was founded by Steve Lovisa, who brings to the business his […]
Read More