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ecommerce (Tag)

Web design and development news plus digital marketing tips to help you continue doing more with your website.

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Custom Web Development

The Powerful Benefits of Custom Website Development

In recent years, the gig economy has taken off. More people are finding online work opportunities to support themselves. As a result, do-it-yourself website platforms have become increasingly popular. While this may work for some, we want to highlight the benefits of custom website development. A custom website supports your business in a way that […]

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GDPR

Why You Should Care About GDPR

The General Data Protection Regulation (GDPR) as set by European law requires businesses to do more to protect individuals’ data. The law began on May 25, 2018 and has strong implications for business owners everywhere. U.S. businesses and businesses outside the EU must comply regardless of size, or face large penalties. We’re not legal experts, […]

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Website User Experience

3 Best Practices to Elevate User Experience

Digital marketing is a must for small businesses to expand their reach and grow their market. This includes a strong social media presence, marketing strategy, and website. You know the importance of a digital footprint, but not all businesses take the time to build and maintain a top-notch user experience. Website user experience strongly affects […]

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Mega Menus for ecommerce

Mega Menus for Small Business

Mega menus go beyond simple dropdowns, to provide more options and more advanced visual cues that help guide users through your site. They help to clearly differentiate navigation options with visual grouping–section titles, borders, colors, and images–like a mini-page within a page. Most people associate mega menus with mega sites like Amazon or eBay, but there are […]

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Event Registration with WordPress and WooCommerce

Using WordPress for Event Registration

WordPress is widely known as the most popular, flexible, and robust content management system (CMS) on the web. It currently accounts for 39% of the CMS market (more than 4x the share of its nearest competitor) and more than 25% of ALL websites. Maybe lesser-known among everyday users is that WordPress is also hugely popular […]

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Website SSL Security

2017 Is Your Deadline For Adding SSL

SSL is the secure protocol used to protect sensitive information on the web. You know you’re protected when you see the green-colored lock in the address bar, followed by HTTPS (instead of simply HTTP). In the past, SSL was seen as a requirement only for ecommerce transactions and forms that handle sensitive information. But more […]

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Black Friday Ecommerce Trends

Is Your Ecommerce Site On-Trend for Holiday Sales?

As we head into the busiest shopping days of the year, here’s a quick look at online sales trends, and some of the biggest drivers of holiday shopping decisions. Despite having names still rooted in one-day sales events, Black Friday and Cyber Monday are now weeks-long promotions that might as well apply to the entire […]

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SSL Security for Ecommerce Web Development

Free SSL Security – Too Good To Be True?

SSL security is what provides the “s” in HTTPS, and the little green padlock in your address bar, signaling that you’re on an encrypted connection and it’s safe to provide sensitive information. Many services now offer free or “flexible” SSL services for your website. Is it too good to be true? Well, yes and no…it […]

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Google Mobile Friendly Test

If Your Website Is In The Majority, You’re Losing Mobile Visitors

You know the importance of responsive design and the mobile web. You’re never far from your smartphone, and more often than not, you’re using it to search the web–whether you’re at home or on the go. You’re in the majority of users, trending to the future: 2015 was the first year that Google reported that more […]

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