WooCommerce was first developed in 2011 and quickly became the go-to plugin for eCommerce websites on WordPress. Today, WooCommerce is a top choice among developers for good reason – flexibility, a wide range of integrations, robust customization options, and available add-ons to make it work for nearly any type of business. Plus, if you’re already using WordPress (which currently has 37% of total worldwide marketshare), using WooCommerce is a no-brainer. Here are some key reasons to use WooCommerce for your online store.
Advanced Inventory Management
eCommerce businesses prioritize being able to keep track of stock, and WooCommerce excels in this area. The inventory management system is highly intuitive and makes it easy to keep track of your products, whether you have a few items or a large catalog. You can even set up low stock alerts so you’re always aware of when you need to reorder.
Intuitive Analytics
WooCommerce comes with a built-in interface for analytics so you can track your sales and customers easily. The interface is highly intuitive, making it easy to get the information you need. WooCommerce also integrates with Google Analytics so you can track your eCommerce website traffic alongside your other website traffic.
Some of the useful information WooCommerce can provide out of the box are:
- How many sales were made?
- What was the total amount of revenue generated?
- Which products were sold the most?
- Who were your best customers? (i.e. who spent the most?)
Knowing who your customers are and how they are purchasing can improve:
- product development,
- marketing strategies, and
- the overall WooCommerce shopping experience
Geolocation Features
With WooCommerce, businesses can geolocate their customers through tax details and shipping methods. This helps businesses to target their marketing efforts more effectively and improve customer experience. WooCommerce also makes it easy to comply with international tax regulations by allowing businesses to set up multiple tax rules.
Robust Payment Options
WooCommerce offers a number of payment options and integrations to suit your business needs. Payments are easy to set up and take just a few clicks. Importantly, WooCommerce integrates with well-known and trusted POS systems including Stripe, PayPal, Amazon Pay, Afterpay, and Square. No extra accounts, no hassle, and your customers will see names they trust when they go to checkout. WooCommerce payments are easy, fast and secure.
Flexible Fulfillment Options
Have you been working with the same fulfillment system for a long time? WooCommerce can be integrated with a number of fulfillment systems, so you can keep using the one you’re comfortable with.
WooCommerce integrates with most major fulfillment systems including Amazon Fulfillment, AliExpress Dropshipping, Shipwire, Syncee, and of course, its own proprietary fulfillment system. Instead of creating new fulfillment pathways for each product and shop category, you can integrate with existing accounts immediately.
These are just a few of the reasons WooCommerce should be your go-to eCommerce solution. It’s powerful, cost-effective, and easy to use. So what are you waiting for? WooCommerce is the answer to all your eCommerce needs.
Get Started With WooCommerce and Contact PixelPeople Today!
PixelPeople are experts in WooCommerce and eCommerce. We can help you get started with WooCommerce and build the perfect eCommerce website for your business. Contact us today to learn more about our web design services.