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custom web development (Tag)

Website development, ecommerce, digital marketing, and optimization insights designed to help your organization continue doing more with its website.

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Web Development Standards

Does Your “Simple” Website Stack Up To These Modern Standards?

I’ve spent much of my career working with small businesses and startups, and I’ve lost many bids to the “fast,” “cheap,” and “simple” website solutions that are offered online–projects that don’t even require human interaction from the vendor side, because there’s no real thought or customization to them. They’re geared more towards keeping you on a […]

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Preparing Your Website for HTTP/2

Preparing Your Website for HTTP/2

HTTP is the protocol that delivers website files & resources to your browser, to display a web page. It was first released in 1991, and had its last major update in 1999–which is to say we’re long overdue for an upgrade. Compared to the 90’s, today’s web pages require way more data and more individual resources; […]

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Boost Website Performance with Google PageSpeed Insights

3 Tips To Boost Website Performance

It’s no secret–people don’t like to wait. So websites with longer/slower load times are more likely to lose impatient visitors; they’ll move on to your faster-loading competitor’s site in a heartbeat. And believe it or not, your website’s response time may also affect your search engine rankings, with slower sites sinking below faster ones. Both of […]

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