News

July 20, 2022  |  WooCommerce Web Development

WooCommerce was first developed in 2011 and quickly became the go-to plugin for eCommerce websites on WordPress. Today, WooCommerce is a top choice among developers for good reason – flexibility, a wide range of integrations, robust customization options, and available add-ons to make it work for nearly any type of business. Plus, if you’re already […]

June 15, 2022  |  Digital Marketing

As a marketer, you know how important it is to track your efforts. You need to know where leads are coming from so that you know what’s working — and what’s not. Most importantly, you need to be able to go to decision-makers with data-fueled recommendations for future campaigns. For digital marketing, this is a […]

May 18, 2022  |  Digital Marketing

It takes time, effort, and creativity to create compelling content for your website and marketing channels, so it only makes sense to reuse that content in a myriad of ways so that it can have maximum exposure and impact. Re-using your content across various channels gives your audience options for receiving the information in the […]

April 18, 2022  |  WordPress Web Design & Development

When optimizing your WordPress website for download speed, mobile performance is particularly important. Although mobile network speeds now often rival wifi, they’re usually still slower than what’s available to a desktop computer that’s hard-wired to a local network. And users who are on-the-go may be even less patient than desktop users when waiting for pages […]

March 15, 2022  |  WordPress Web Design & Development

Back in October of 2021, WordPress announced the formation of a new WordPress Performance Team–including contributors from Google, Yoast, and hundreds of community members–all aimed at increasing the performance (speed) of the WordPress core. Improved website performance can provide a better user experience and increased engagement, while also benefitting SEO and being more economically and […]

February 10, 2022  |  Website Maintenance & Hosting

It’s no secret that a well-maintained website is essential for any business that wants to succeed online. As websites continue to grow more sophisticated and complex, maintaining your website can become a bothersome or intimidating task that many website owners put off. But by entrusting your website maintenance to an experienced agency, you can rest […]

January 17, 2022  |  WordPress Web Design & Development

When you’re building or updating a website for your business, you have a lot of options. From free website builders, to pre-built themes, to custom development, the options are almost infinite. “Cheap and easy” might be a good option for a hobby or personal website, but when it comes to your business, we believe that […]

December 10, 2021  |  Website Maintenance & Hosting

It goes without saying that no matter what type of business you own, having an aesthetic, high-performing website is vital to the success of your venture. But before you can build the perfect website, you’ll need to decide on a service to host it – that is, give it a home on the web. While […]

November 12, 2021  |  Digital Marketing

Employing the right methods to target, reach, engage, and convert audiences is paramount to your business growth. With the myriad of online platforms consumers use nowadays, it can be challenging to determine where, when, and how to use the many digital marketing tools available at your fingertips. And with all digital marketing strategies ultimately falling […]

October 6, 2021  |  Ecommerce Web Development

The 2021 holiday season is fast approaching and with it, good tidings after a year and a half of unprecedented challenges and economic uncertainty. Among all the other new normals we’ve adopted this year is the love of online shopping, and the trend is only expected to grow. If the vast number of online shoppers […]

September 12, 2021  |  Search Engine Optimization (SEO)

Topical authority takes a narrow approach to SEO. This revolutionary approach distances itself from the broad and sweeping SEO strategies of the past. Instead, as the name implies, a website strives to be the true ‘authority’ on a specific, niche topic. And we all know that Google loves authority. Topical authority seems deceptively simple on […]

August 11, 2021  |  Digital Marketing

In the 40 years since email marketing began, it continues to be one of the strongest and most crucial aspects of any company’s marketing plans, and here’s the proof in numbers: 50.7% of customers’ buying decisions are influenced by emails Email has 40% better conversions than social media platforms like Twitter and Facebook Email marketing […]