Posted April 14, 2021
Times, they are a-changin’. After a whirlwind year, it seems like we’re finally starting to see a light at the end of the tunnel. Businesses are getting back to business, and here at PixelPeople we’re staying busy with requests for one of our core offerings: custom WordPress themes.
If your business has changed in the past year (whose hasn’t?!), it might be time for a website refresh. Whether you’ve changed the way you operate, added new products or services, or completely pivoted to a new niche to keep up with the changing times, our WordPress web development services are tailored to meet your needs and budget.
If you’re considering a website overhaul, you’ll need to choose between using a pre-built theme, or building a custom theme. Here’s the difference and some pros and cons of each.
Hands-down, the number one reason for choosing a pre-built WordPress theme is to save time and money. These themes are ready to use out-of-the-box, and come with loads of features. They’re also very easy to add onto in the future as your business grows and changes.
Premium pre-built WordPress themes, like Divi and Elementor feature a visual editor that allow you to control virtually every aspect of a web page, and to see your changes before you publish them. They provide hundreds of layout options and built-in modules for functionality. Their flexibility allows you to create a custom feel website without actually building a custom site from scratch.
But keep in mind, while pre-built themes work well for many businesses, there are definitely some drawbacks to consider:
As the name implies, a custom theme allows you to create a truly one-of-a-kind website that perfectly fits your business’s needs and branding.
Compared to a pre-built theme, a custom theme is:
As you can probably guess, the downside to a custom WordPress theme is cost and time. It’s naturally going to be more expensive and take longer to build a custom theme.
For businesses that are just starting out, a pre-built theme like Divi might be the best way to go. But clients with specific branding goals or functional needs, and clients with more heavily trafficked sites tend to go the custom route to build a more unique and robust website that stands out from the crowd. It really boils down to your needs, how you will use your website, and your budget when deciding which way to go.
We understand that no two businesses are alike. That’s why in your consultation we take the time to really get to know your business and understand how you plan to use your website. We will offer different options and pricing for a custom versus pre-built theme, and help you make the right choice for your business.
Give us a call at (877) 860-3903 or contact us online to learn more about our website design and development services. We’d love to hear from you!
Tags: custom wordpress web design, custom wordpress web development
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