Here's a list of all posts in the Web Design & Development category.
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June 26, 2018
In recent years, the gig economy has taken off. More people are finding online work opportunities to support themselves. As a result, do-it-yourself website platforms have become increasingly popular. While this may work for some, we want to highlight the benefits of custom website development. A custom website supports your business in a way that […]
June 15, 2018
The General Data Protection Regulation (GDPR) as set by European law requires businesses to do more to protect individuals’ data. The law began on May 25, 2018 and has strong implications for business owners everywhere. U.S. businesses and businesses outside the EU must comply regardless of size, or face large penalties. We’re not legal experts, […]
May 3, 2018
You’ve decided to build a new website–congratulations! This is a big step toward growing your business and ensuring your customers have a positive experience with your brand. A decision that’s likely top-of-mind is what web platform to use. First, it’s important to outline your website’s primary use and goals. How visual will your site be? […]
April 3, 2018
Digital marketing is a must for small businesses to expand their reach and grow their market. This includes a strong social media presence, marketing strategy, and website. You know the importance of a digital footprint, but not all businesses take the time to build and maintain a top-notch user experience. Website user experience strongly affects […]
February 12, 2018
Despite the inconvenience, most people understand the need to regularly maintain their computers and other connected devices. Operating systems gets regular updates and patches; Anitvirus & firewall apps download new virus definitions and methods for defending against new types of threats. Your website is no different–the core platform needs regular updates, as do any other […]
January 22, 2018
Inspection Services, LLC (ISL) provides QA/QC inspection services and construction management services to some of the largest chemical, petrochemical, and oil & gas companies in the United States. After a recent acquisition, ISL approached PixelPeople about a website re-design to achieve better branding, clearer communication about their service offerings, and easier ways for end-users to contact […]
January 8, 2018
PixelPeople works with many event-related companies and non-profits who hold sponsored events throughout the year. Whether you want to reward your sponsors with additional exposure through your website, or offer additional impressions to “premium” level sponsors, it’s really easy to add sponsor logos or banner ads to your WordPress website. Ideally, sponsored content will be […]
December 11, 2017
No one wants to make their website visitors jump through unnecessary hoops, but when your end-users are motivated to interact with you, you can usually add value to that interaction–for both you and your users–by asking just a few quick questions. Website content generation can be difficult and time-consuming. For that reason, many website owners […]
November 6, 2017
WordPress is a great platform for any business that wants the quality and professionalism of custom design, a robust set of add-on features, and a comprehensive, easy-to-use content management system. And if your website requires special features or functionality, odds are that someone has already created a plugin that will help you add that feature […]
October 9, 2017
When working with non-profits and event management companies, one of the most common challenges we see is in managing the organization’s event calendars. Many times, fast-growing organizations have evolved around separate solutions for their internal calendars (e.g. Outlook), attendee calendar subscriptions (e.g. iCal or Google Calendar), and their website’s calendar (managed independently, through their CMS). […]
September 11, 2017
Chicago Area Breastfeeding Coalition (CABC) is a non-profit organization that promotes awareness and acceptance of breastfeeding through educational events and services, helping to improve infant and family health throughout the Chicago area. PixelPeople worked with CABC to re-design and re-build the site to provide easier access to information, help promote the organization’s events, and help […]
August 14, 2017
Have you ever clicked a button to submit a form and wondered…is anything happening? Did that work, or did I just lose all my info? That’s a classic example of inadequate design, and a scenario where a “microinteractions” can drastically improve the user experience. A microinteraction is a website element that gives instant, helpful feedback […]
July 10, 2017
If your business hasn’t yet switched to WordPress, you might still think that managing a website is difficult and time-consuming. But today, WordPress is bigger and better than ever, and in the hands of an experienced designer/developer, a custom WordPress website can be a natural extension of your brand, while making it easy to manage […]
April 3, 2017
The more things change, the more they stay the same… You’ve probably been hearing a lot about internet privacy laws lately. The topic has been a matter of debate for awhile now, with the legislative pendulum swinging back and forth–but with no real change as the result. During the Obama era, laws were passed that would […]
March 6, 2017
Mega menus go beyond simple dropdowns, to provide more options and more advanced visual cues that help guide users through your site. They help to clearly differentiate navigation options with visual grouping–section titles, borders, colors, and images–like a mini-page within a page. Most people associate mega menus with mega sites like Amazon or eBay, but there are […]
February 6, 2017
WordPress is widely known as the most popular, flexible, and robust content management system (CMS) on the web. It currently accounts for 39% of the CMS market (more than 4x the share of its nearest competitor) and more than 25% of ALL websites. Maybe lesser-known among everyday users is that WordPress is also hugely popular […]
January 9, 2017
The new year is the perfect time to resolve to finish up the “little things” you’ve been putting off–the finishing touches that will help your business, help your site visitors, and protect the investment you’ve made in your website. If any of these to-dos are still unchecked after 2016, it’s time for action. Secure and […]
December 5, 2016
SSL is the secure protocol used to protect sensitive information on the web. You know you’re protected when you see the green-colored lock in the address bar, followed by HTTPS (instead of simply HTTP). In the past, SSL was seen as a requirement only for ecommerce transactions and forms that handle sensitive information. But more […]
November 21, 2016
As we head into the busiest shopping days of the year, here’s a quick look at online sales trends, and some of the biggest drivers of holiday shopping decisions. Despite having names still rooted in one-day sales events, Black Friday and Cyber Monday are now weeks-long promotions that might as well apply to the entire […]
November 7, 2016
This is naturally one of the first questions people have when they’re looking to build a website for the first time, or looking to upgrade from an entry-level solution to a custom-built website made just for their business. And it’s difficult to find answers, because there are so many variables involved–from the website size, to […]
September 19, 2016
Crisis Center for South Suburbia (CCSS) provides support services for victims of domestic abuse and helps raise awareness of domestic abuse issues through education and community events. PixelPeople joined forces with a team of professional project managers, marketers, and copy writers who donated their time through the Taproot Foundation to create a new website for […]
August 15, 2016
Despite the robust editing capabilities built in to WordPress’ native editor, there may be times when you want to add special styling or functionality to your page, beyond what the editor offers. Fortunately, WordPress also has a massive library of free (or at least inexpensive) plugins available–odds are, someone else has already faced the same […]
August 1, 2016
SSL security is what provides the “s” in HTTPS, and the little green padlock in your address bar, signaling that you’re on an encrypted connection and it’s safe to provide sensitive information. Many services now offer free or “flexible” SSL services for your website. Is it too good to be true? Well, yes and no…it […]
July 18, 2016
If your website needs to support users across multiple languages, there are plenty of solutions out there. But not all solutions are equal. Services like Google Translate are quick, easy and free to add to your site – but the translation quality is far from perfect. Misinterpreted information can be confusing to end users, and can […]
July 5, 2016
I’ve spent much of my career working with small businesses and startups, and I’ve lost many bids to the “fast,” “cheap,” and “simple” website solutions that are offered online–projects that don’t even require human interaction from the vendor side, because there’s no real thought or customization to them. They’re geared more towards keeping you on a […]
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